The challenge is a $1 million challenge broken down into $10,000 challenges per startup. The 10-day challenge puts 3 growth hacks into play over those 10 days with the goal of increasing their growth by 10x.
The objective is to quickly initiate exponential growth within high-potential startups. The challenge celebrates its 100 episode, and 12 months of operations with the following results:
– $138 million in revenue generated among candidates,
– 628% average return on investment among competitors,
– 1,200% average growth rate among contenders, and
– 90 days average time frame for initial stages of exponential growth
Founders are handpicked through a referral program where they must qualify for the challenge. Once in the challenge, founders with the Growth Thinking design methodology and its founder Nader Sabry work one-on-one for 10 days.
The episodes are then published and put on YouTube as a learning tool for other founders to learn from. YouTube episodes have generated just under 2 million minutes of views so far. The series is also used by investors and funds to recruit high growth companies into their portfolios.
The Growth Challenge is designed for growth-stage startups that have already secured their funding and have an established product/service offering in place. These are typically A or B round startups spanning a wide range of industries, with most having a significant technology base.
Growth Thinking is a design methodology for growth hacking by Ready Set Growth Hack best-selling author Nader Sabry. It was applied as a book and a $1 million challenge known as the 10-Day Growth Hacking Challenge, which generated $138 million in revenue. This methodology has been adopted by universities like Harvard and Stanford, Fortune 500 (Google/Microsoft) and unicorns.